So today, we thought we’d talk about tattoos in men's fashion.
Since the sailor days, tattooing has gone from strength to strength, rising through the style ranks and growing in acceptability. Tattoo parlours are popping up everywhere on the high streets, and no longer restricted to basements and alleyway. The likes of advertising and the fashion world have embraced the tattoo revolution, with poster campaigns full of inked individuals splashed across billboards. A quick look at the latest campaigns from the likes of Urban Outfitters, Zara and Topman reveals a plethora of tattooed models showing off the season’s latest trends. H&M, although has to be the most famous, were David Beckham graces the billboards with his heavily inked body. He has also made a recent appear in China, showing off his newly acquired tat!
Furthermore, the rise in popularity and acceptability of tattoos does come with its downsides. By becoming increasingly mainstream, this ancient art form begins to lose its charm and the individualism.
Ozzy Osbourne summed it up really-
“If you want to be an individual, don't get a tattoo. Every bugger’s got one these days.”
So it therefore could be argued that with so many going under the needle in order to achieve an individual look, the nonconformists are becoming the conformed.
What do you think, do tattoos in today’s mainstream
society, show individualism?